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Showing posts from March, 2023

An introduction to using email marketing for retail

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Email marketing is among the fastest and popular ways to boost a retail business. You can send emails to showcase your products, encourage sales, and create connections with new and existing customers that can pay over time. But email marketing does not mean simply sending out a regular newsletter, but also involves segmentation, e-receipts, automation and so on. Companies today have access to more data than ever. Hence, it becomes important for retailers to level up their email game by using the Best email marketing tools .   They should also have a proper strategy to reach out potential customers and turn them into paying ones by using email. The strategy must include acquisition and retention tactics for selling, educating and building loyalty with a subscriber list. Retailers can use emails marketing for: ·         Keeping in touch with customers ·         Providing information about new products ·         Sending post-purchase emails like receipts ·         Collecti

Healthcare email marketing: A brief introduction and advantages of this marketing approach

  Health is among the key prioritizes of most people, and hence they tend to be pretty cautious about it. It is natural for people to take an interest in articles related to healthcare, and pay attention to emails that might provide insights into improving health and well-being. This natural interest and curiosity makes it a good idea for healthcare institutions to make use of a good Email Marketing Platform and provide valuable information to the target audience through emails. Every person loves discounts, promotional events and discounts. Most people visit the doctor only once or twice a year, unless they have major health issues. Hence, they can often forget about your practice or hospitals. Promotional emails can go a long way in encouraging people to go for regular checkups, and help in building a relationship of trust. The regular patients additionally would appreciate something that adds to the existing experience and provides them with value. Email marketing is a vital fa